Wednesday, 22 October 2025
Monday, 20 October 2025
20/10/25 - Development of Contents Page 1
Today, I developed my first contents page by finalising the specific layout I wanted. I decided that cutting out my model from the background made the image more striking and stand out better against the red. I also began to write the contents onto the page, inspired by content page examples from Elle, Vogue and Vanity Fair. Next to the cutout of the model, I created a “Seth Chadwick wears” section, with the information about the items of clothing my model is wearing, the brand of each item and the prices. I chose designer versions for all of the clothes, to replicate the high end fashion of Condé Nast magazines, such as Ralph Lauren, DIOR, and Hermés.
Friday, 17 October 2025
17/10/25 - Development of Front Cover and Cover Lines
Today, I began to finalise the first draft of my front covers. This involved adding in barcodes to the bottom left of each of my covers, and adding cover lines that help define each of the articles inside.
Thursday, 16 October 2025
16/10/25 - Development of the "CULTURE" Page on my Website
Today, I began to work on the "CULTURE" page of my website.
I began by writing the heading to this page, which invites website visitors to join an ELITE club membership, offering exclusive content and limited editions that other visitors wouldn't be able to access.
Next, I chose a photo of one of my models and edited it in Photoshop using the spot healing tool, brightness adjustment and saturation adjustments to make it appear more polished and high end, as seen below:
Wednesday, 15 October 2025
15/10/25 - Photo Editing
Today, I began to choose out some more photos to flesh out my website.
I chose some of my favourites from the collection of photoshoots I completed and edited some of them to be more high-end and Vogue worthy.
Tuesday, 14 October 2025
14/10/25 - Website Home Page Development
Today, I worked on my website. I added a slideshow of my two models and text that says "Welcome to Elite, The Cultivation of Fashion". Furthermore, I added the animation that my header slowly disappears as I scroll to make my website appear more cohesive and put together.
Finally, I've also added the "New In ELITE" section, in which I will put my two front covers, to emphasise the brand identity of the magazine and promote their new magazine editions/
Monday, 13 October 2025
13/10/25 - Front Page Development and Contents Page Layout
Today, I began with experimenting with the background gradient of my first cover, and have decided on a white/grey gradient, as it makes my model stand out. I also began a rough mock-up of the contents page that aligns with the first front cover, deciding on which photos to use and a rough layout, in order to experiment on ways to present this. I also started to block out ideas for my other front cover. I like the photo shown, however the background at first seemed a bit bland to me, so I began to play around with different background colours.
Friday, 10 October 2025
10/10/25 - Cover 1 Contents Page Development
Today, I began my contents page which ties into my first cover. I decided on the layout and began to block out different sections of these two pages including the images, text and headline. I explored different photo options and have narrowed it down to one of the top two.
Friday, 3 October 2025
3/10/25 - Front Cover Work
Today, I downloaded the font I would like to use for my cover lines, headline and logo throughout my final products. After this, I airbrushed my models skin, hair and outfits using the "remove" tool to get rid of any imperfections in the image.
Thursday, 2 October 2025
2/10/25 - Front Cover Choices
Today, I looked through my reshoot photos of my second model, Seth, and I went through every photo and narrowed down my front cover choices to the two photos above. Next, I will enter photoshop with both photos, brighten them up to make the lighting appear a bit better, and create mockups of my final front cover to help me decide which photo will work best for the cover.
New Photos
Following feedback from my teachers, I realised I need some new footage, so found some more models and took new photos for my website. Here ...
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I created this infographic about the triangular micro/macro essay structure about why it is useful and how to do it. This is useful as it al...
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Here are the shotlists I created in order to better organise the photoshoots I conducted during the summer with my two models. These shotli...
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My All About Me: We were tasked to create a poster describing all about ourselves. To start with, I added all of my favourite music artist...






















